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Why Executive Gifts Are Difficult to Choose

Why Executive Gifts Are Difficult to Choose

Giving gifts is a tradition that’s followed around the globe. It’s also something that stumps a great deal of us.

Studies have shown that people usually prefer to receive gifts that they have requested. That’s great. But, many gift givers go, rogue, believing that spontaneous presents are more considerate.

This is all well and good. But, what about choosing gifts to impress executives? It’s a lot tougher than you may realize.

That’s because executives may have a particular taste. They may have specific interests. They’re also not usually personal friends. So, it’s a fine line between a gift that says “you’re appreciated” and one that says “we look forward to continuing to build this working relationship.”

It’s hard work.Continue Reading..

High-End Gift Ideas for High-Paying Customers

High-end gift ideas should be incorporated into your ad and brand campaign. That is because gifts make a positive statement, especially when they are given to high-paying customers. When you use just the right box to highlight a promotional gift, you will find that the gesture will cement relationships with your customers. Therefore, you want to make sure you choose just the perfect item. To ensure that your gift receives the notice it deserves, you need to make sure it fits the likes or preferences of your customers.Continue Reading..

Where Promotional Agencies Obtain Their Packaging

Packaging for promotions is essential if you want to garner notice from your clients. The packaging makes a promotional item stand out. Therefore, you need to use care in selecting a business that offers packaging services.

Promotional packaging today must be a work of art – created in the form of a gift box. Make sure the box features a foam insert to display your products. It should be constructed with a soft lamination. In turn, the perceived value of your promotional item is immediately enhanced.Continue Reading..

Why Physical Gifts Still Matter In B2B Marketing Campaigns

Why Physical Gifts Still Matter In B2B Marketing Campaigns

Regardless of the season or the time of year, giving gifts to clients, colleagues, or partners in business serves as a way to say “thanks.” By giving physical gifts, you are showing that a recipient’s patronage or business contributions are genuinely appreciated.

By giving physical gifts in a business-to-business marketing campaign, you also have the opportunity to build your brand. However, you also want to choose a gift that gains the notice of the recipient. Therefore, you need to concentrate on the gift and how it is presented. By using the right packaging, you will make this form of expression more meaningful.Continue Reading..